Email Marketing

E-farming marketing, also known as email farming, is a digital marketing strategy that all about building and managing a curated email list of subscribers who opt-in to receive emails about products and services tailored to their interests.  It leverages the power of email marketing to create a direct line of communication with potential customers, allowing […]

A/B testing, also known as split testing, is a method in email marketing that involves sending two versions of an email to different segments of an audience to determine which one performs better.  A/B testing helps marketers refine their emails to enhance engagement, conversion rates, and overall performance by making data-driven decisions. Key Takeaways A/B